Northwest Airlines 1 | 2 | 3 | 4

Touch of Red.
Northwest Airlines (NWA) needed to reinvent itself. The name was modified to the more neutral NWA, and the identity evolved to reflect the new name. The livery was simplified for a more efficient, modern statement. The "look and feel" featured a "touch of red" to retain the positive equity of the red tail.


   
 
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